Your revenue team has a list of accounts built from firmographic filters. Industry, employee count, geography. The list exists, but every account on it looks the same. There is no signal telling reps which companies fit the use case they are selling into, which are under competitive pressure now, or which have a regulatory trigger that makes this quarter the right time to reach out.
Target Account Lists connects your Game Plan to the accounts that match it. Select a Game Plan, and the system generates a ranked list from the Living Graph. Every account receives a composite score across use-case fit, product applicability, firmographic signals, market potential, engagement indicators, and competitive context. Scores are transparent with a visible breakdown showing exactly which factors drove the ranking.
Adjust scoring weights in real time, and the list re-ranks. Select top accounts and generate Account Strategy Plans directly from the table. Add Verified Enriched Contacts. Launch a Campaign from your selection without leaving the interface. CSV and CRM import are supported for enriching existing lists.
Watch the Target Account Lists Walkthrough
Quick links
→ March 10, 2026 Release Notes — Full changelog for this release
→ The Science of Target Selection — A comprehensive guide on balancing Game Plan goal, ICP and Intent data to generate precision Target Accounts.
→ GTM: Target Account Lists — Watch the walkthrough
