Launch a GTM Campaign in Liminal using a Campaign Template or custom outreach parameters, and review the generated emails and contacts before sending.
What you’ll learn
- How to select target accounts and launch a campaign from Liminal GTM
- How to choose an outreach style per channel — Liminal Standard, Templates, or Custom
- How to set different parameters for different channels in the same campaign
- How to add custom context and reference materials to guide outreach composition
- How to review generated emails, contacts, and persona mapping after the campaign processes
Campaign Templates define the composition rules at the org level: tone, argument style, CTA strength, and reference materials. This video shows how a rep applies those rules in practice: selecting target accounts from a Game Plan, choosing outreach styles per channel, and reviewing the generated output before reaching out. The same workflow supports both template-driven consistency and per-campaign customization.
By the end of this video, you will have launched a campaign in Liminal GTM with outreach generated across email and LinkedIn InMail, ready to review and send.