LIMINAL WHITE PAPER

Losing Sight: How Limits on Big Tech Data Impact Bank Account Takeover Defenses

liminal white paper

Report Overview

The banking sector has always been at the intersection of technology and security, navigating evolving threats and technological advancements to safeguard customer funds and data. New data privacy policies from tech giants like Apple and Google have recently introduced challenges for banking teams combating account takeover (ATO) attacks.

96% of banking professionals believe these new data restrictions will significantly undermine their ability to prevent ATO attacks, underscoring the need for innovative and adaptable fraud prevention strategies.

Download the white paper (Link account required – don’t worry, sign up is free!) to examine the changes imposed by tech giants, explore their impact on the ability to prevent fraud, and discover effective strategies banks can implement to address these new challenges.

What’s Inside:

The impact of Apple and Google's data privacy policies on the ability to combat ATO attacks.
Understanding ATO attacks and the importance of using both deterministic (definitive) and probabilistic (likelihood-based) data for prevention.
Apple’s restrictions on device signals like IDFA and the shift towards probabilistic signals.
Google’s phase-out of third-party cookies and its effects on fraud prevention.
Challenges faced by banks due to reduced access to critical data points.
Strategies for banks: enhancing first-party data collection, integrating robust MFA systems, and leveraging reusable identity networks.
Insights from surveys and industry feedback on the impact of data signal restrictions.