CX is about more than slick design or simple convenience. Today, it’s about building sustainable and secure digital infrastructure.
The lack of a foundational digital identity layer is often referred to as the “original sin of the internet,” resulting in enterprise and industry-specific silos that have inhibited interoperability for decades. The technological and collaborative advances required to break the stalemate have finally arrived.
Creating and managing the digital identities of employees is one of the greatest challenges facing companies today. We work with our clients to expose the weaknesses in legacy infrastructure and to recommend solutions that will modernize their identity tech stack with adaptive authentication, federated solutions, and automated lifecycle management. Our clients are experiencing the productivity of remote work first-hand with identity capabilities fit for the cloud.
At the intersection of identity, security, and privacy, customer identity solutions have evolved to support enterprise-level digital transformations. Single sign-on solutions were a first peek behind the velvet rope and since then, demand has grown for personalized interactions each and every time a customer engages with a platform. We see how traditional IAM solutions are evolving to customer-first models, and we are helping our clients translate consent management, provisioning, and continuous authentication into positive experiences that are scalable and secure.
Who owns an individual’s digital identities? From social media profiles to online banking accounts, there are dozens of them. And demand for consumer identity applications like mobile wallets and touchless airport experiences have created an opportunity for forward-thinking organizations to directly solve consumer identity challenges. Liminal works with the product innovators ushering in the next wave of portable, decentralized, user-centric solutions to help answer critical questions around technical specifications, scalability, security, adoption, and trust.
Identity often starts with the government — a birth certificate, national identity number, or passport. Within unique cultural, political, and economic contexts, more countries are piloting national identity systems, allowing citizens to access government benefits, education, banking, medical data, taxes, and e-voting at the push of a button. Liminal works with both the private and public sectors to advance new national and civic identity infrastructures, offering insights and contributing to improved products and services that are informed by these data sets.
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