Market and Buyer’s Guide for Privacy and Consent Management

In the changing data privacy landscape, stringent regulations like GDPR have spurred a transformative shift in organizational approaches to user data management. The surge in GDPR privacy penalties has intensified the urgency for robust privacy measures, with 96% of privacy practitioners feeling exposed to data privacy risks. 

This pressure is compounded by the global proliferation of GDPR-esque privacy frameworks, further amplifying the complexity and velocity of compliance requirements. With 83% of countries worldwide now having regulatory frameworks for data privacy, the market for privacy and consent management solutions is expanding significantly. 

The demand for these solutions is fueled by regulatory pressures, organizational challenges, and a growing need for sophisticated, automated solutions capable of efficiently navigating compliance complexities. The overwhelming majority of privacy practitioners are under significant pressure to enhance their organization’s privacy practices, underscoring the critical need for solutions bridging the gap between regulatory demands and effective data management. Liminal projects a total addressable market (TAM) for privacy and consent management of $2.2B in 2024, with a projected compound annual growth rate (CAGR) of 19.3%, reaching $5.4B by 2028. 

Access the market and buyer’s guide for insights and essential information on selecting a privacy and consent management tool, enabling you to confidently address global data privacy challenges and maintain your organization’s compliance and trust.